MO1003: Introduction to Social Media

Have a Facebook account? What about Twitter? Learning how to interact on various social media platforms is crucial in order to survive and thrive in this age of digital communication. In this course, students will learn the ins and outs of social media platforms such as Facebook, Twitter, Pinterest, Google+, Snapchat and more. Students will also discover how to use these personally and professionally. Learn to read analytics, find a target audience and tell stories 140 characters at a time. Students will talk about the social, economic and business benefits of social media.