Master Syllabus BA2003, Intro to Sports Management

Credits 3 Lab Hours 0 Lecture Hours 3 Clinical Hours 0
Course Description
This course is designed to provide and introduction to the foundations of the management, marketing, financial, legal and ethical principles regarding sport facilities, events and organizations within interscholastic, intercollegiate, professional and international sport industries. For each unit of credit, a minimum of three hours per week with one of the hours for class and two hours for studying/preparation outside of class is expected.

For each unit of credit, a minimum of three hours per week with one of the hours for class and two hours for studying/preparation outside of class is expected.

Program and/or Department Mission Statement

Prepare students to obtain a job in mid-management or marketing position, possessing the skills to make them successful employees and employers.

Academic Year
AY2025-26
SCCC Outcomes

Outcome #1: Read with comprehension, be critical of what they read, and apply knowledge gained from their reading to broader issues of the day.

Outcome #2: Communicate ideas clearly and proficiently in writing, appropriately adjusting content and arrangement for varying audiences, purposes, and situations.

Outcome #5: Demonstrate the ability to think critically by gathering facts, generating insights, analyzing data, and evaluating information.

Course Outcomes

Students will receive a diversity of information and perspectives through the presentation of the course material. Specifically, students will be offered the foundations of:

The Definition and History of Sport Management

Research and Inquiry

Ethics in Sport Management

Managing Employee Diversity in the Sports Industry

Functions of Management

Organizational Theory and the Study of Sport

Sport Governance

Managing the Facility

Basic Law applied to Sport

Economics and Sport

Accounting and Budgeting

Financing Sport

Sport Marketing

Sponsorship

Group Decision Making and Problem Solving

Human Resource Management in Sport

Labor Relations in Professional Sports

Experiential Learning through Field Experiences

Sport Management: Scope and Career Opportunities

Course Outline
  1. History of Sport Managment
  2. Management Principles Applied to Sport Management
  3. Marketing Principles Applied to Sport Management
  4. Financial and Economic Principles Applied to Sport Management
  5. Legal Principles Applied to Sport Management
  6. Ethical Principles Applied to Sport Management
  7. High School and Youth Sports
  8. Collegiate Sport
  9. International Sport
  10. Professional Sport
  11. Sports Agency
  12. Facility Management
  13. Event Management
  14. Sport Sales
  15. Sport Sponsorship
  16. Sport Broadcasting
  17. Sport and New Media
  18. The Sporting Goods and Licensed Products Industries
  19. Club Management
  20. Recreational Sport
  21. Strategies for Career Success
Instructional Methods

Group discussion

Lecture

Case problems

Projects in assigned topic areas

Instructional Resources and Materials

Teacher and publisher prepared handouts

Overhead projector

Laptops with Internet

Business Periodicals

Methods of Assessment

Group Project

Student Participation

Attendance

Summative Analysis/Exams

SCCC Outcome 1. Assessed through assigned reading material and electronic research.

SCCC Outcome 2. Assessed through classroom presentations, student participation, and various assigned projects.

SCCC Outcome 5. Assessed through projects requiring evaluation and application of course material.

SCCC Policy

Academic Calendar
Academic Integrity
Technical Help

Technical support is available by contacting the SCCC IT Department at itech@sccc.edu

Canvas Help:  canvashelp@sccc.edu

View Computer Minimum Requirements

Canvas Student Orientation

Americans with Disabilities Act (ADA) Statement

Seward County Community College (SCCC) is committed to ensuring digital and physical accessibility for all students, in compliance with the Americans with Disabilities Act (ADA) and Section 504 of the Rehabilitation Act. In alignment with the U.S. Department of Justice Title II accessibility compliance deadlines, SCCC continues to enhance the accessibility of its instructional materials, technology, and online content.

SCCC utilizes tools to evaluate and improve the accessibility of digital course content and help the College reach its compliance goals.

If you need support or academic accommodations due to a documented disability, please contact the Mental Health Counselor at 620-417-1106 or visit the Student Success Center in the Hobble Academic Building, Room A149.

To promote equal access, SCCC strives to provide captions and transcripts for all course videos and multimedia materials. If you encounter any issues with captions, transcripts, or other accessibility features in this course, please notify your instructor immediately so the issue can be addressed and corrected as quickly as possible.

SCCC remains committed to creating a learning environment that ensures all students can fully participate in academic programs and college activities.