Hands on experience in conducting an actual livestock auction, including animal selection, advertising, cataloging and animal preparation, clerking, and sales budgets. An overview of various purebred livestock sales, 4-H / FFA Livestock project sales and new concepts in livestock marketing will be discussed.
For each unit of credit, a minimum of three hours per week with one of the hours for class and two hours for studying/preparation outside of class is expected.
The agriculture program at SCCC provides opportunities to further each student’s knowledge of and skills in agricultural operations.
Outcome #1: Read with comprehension, be critical of what they read, and apply knowledge gained from their reading to broader issues of the day.
Outcome #3: Communicate their ideas clearly and proficiently in speaking, appropriately adjusting content and arrangement for varying audiences, purposes, and situations
Outcome #5: Demonstrate the ability to think critically by gathering facts, generating insights, analyzing data, and evaluating information.
- Identify all aspects of conducting a livestock sale.
- Assemble various forms of sales promotion. The students will develop an advertisement campaign for a livestock sale.
- Examine the responsibilities of a sales manager, auctioneer, and ringman.
- Recognize the importance of professionalism in conducting a livestock sale.
- Develop a budget for operating an auction.
- Appraise various methods of merchandising livestock.
- Design a sale as evidenced by the class managing the annual Livestock Sale.
- Planning a Livestock Sale
- Sales Budgets
- Auctioneers
- Ringman
- Sales Consultants or Managers
- Methods of Sale Advertisement
- Importance of Professionalism in Conducting a Sale
- Sale Catalogs
- Animal Selection
- Sale Clerking
- Purebred Livestock Sales
- Fundamental Concepts of Conducting an Actual Sale
- Balancing Sale Funds
- Distributing Checks
- Evaluating the Sale and Recommending changes
- Lecture and Discussion
- Guest Speakers
- Video Tapes
- Field Trips
- Hands-on Experience
- Livestock and Breed Publications
- Guest Speakers
- SCCC Outcome #1 will be assessed and measured by class participation.
- SCCC Outcome #3 will be assessed and measured by class project presentation.
- SCCC Outcome #5 will be assessed and measured by class project presentation.
SCCC Policy
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Under the Americans with Disabilities Act, Seward County Community College will make reasonable accommodations for students with documented disabilities. If you need support or assistance because of a disability, you may be eligible for academic accommodations. Students should identify themselves to the Mental Health Counselor at 620-417-1106 or go to the Student Success Center in the Hobble Academic building, room A149.